My boys love yoghurt but normal yoghurt pottles seem to be beyond their ability to manage. They make a MESS! They’re invariably spilt all down their uniforms or on the ground, not to mention the yoghurty mess that ends up in their lunchbox and backpack by the end of the day.
The lovely folk at The Collective have pretty much solved this problem for us with their cool suckies range of yoghurts. They come in either 100g pouches or 70g tubes. There are no fruit bits or seeds to be rejected, no artificial flavours or preservatives – just the good stuff.
I’d been a fan of The Collective’s gourmet yoghurt range and loved their flavour combinations and branding. You’ve probably noticed them on the chiller shelves.
I got in contact with the PR team at The Collective and organised for the boys to review their suckies. They loved the extra bits that came – a hessian bag, tattoos, badges and of course the yoghurt. The boys had been restricted to small bowls of yoghurt at home but had had lunchbox envy when friends had the pouches and tubes and were dead keen to have them in their lunch boxes.
Each day they took a different flavour in their lunchbox and reported back on what they thought. The littlest one liked the Nommy Banana flavoured pouch and Bonkers for Bananas tubes the most, whereas the biggest one liked the Honeycomb pouch the best. They both happily scoffed all the other flavours we had as well.
From a mum’s perspective these are great – highly practical size and shape so I don’t get leaky leftovers in the lunchbox, you can freeze them so they’re cool for break time, easy for the kids to open (one twists and the other tears or snips), a good range of kid friendly flavours with no fruit bits or pips, no preservatives and no artificial flavours. Personally the practical packaging and healthy yoghurt (with no preservatives or artificial additives) is what sold them to me, oh and I’ve got a real thing for funky branding.
From a kids perspective they look cool, taste fab, are healthy and are easy for little fingers to manage.
The full range of 100g pouch flavours are: Nommy banana, Blueberry, Honeycomb, Peach and Apricot, Sassy Strawberry, and Heilala Vanilla.
And the 70g tube flavours are: Sassy Strawberry, Bonkers for Bananas, and Bouncing Berries.
The tubes come in a box of 8 and the pouches are sold individually.
The Collective as a company is super cool. They launched into the NZ premium yoghurt market in 2010 and made their presence known pretty quickly. There’s a great range of innovative flavours and a limited edition yoghurt that is changed every three months – currently it’s raspberry and amaretto. You can buy The Collective yoghurts in the UK, Ireland and Australia, and NZ of course.
The Collective supplied the yoghurt pouches and tubes plus the super useful bag, fun tattoos, funky magnets and badges, but the views are all my own.